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Folk Tale Shows Kids How to Earn

Adults get business and money-making tips too

Doing things for free may not sound like a great recipe for earning; but a new picture book by a former Silicon Valley recruiter shows how providing free service can build skills, ideas and a reputation — all of which can bring income.

 

“Some people graduate from high school or college and expect to be paid right out of the gate,” said author Karl Beckstrand. “Most employers want experience,” he said. “Seeing problems and providing solutions — even without pay — can give job seekers the edge.”

 

“The Bridge of the Golden Wood: A Parable on How to Earn a Living” (for ages 5 and up) came to Beckstrand after he had visited many schools, observing almost no curriculum on earning money.

 

Beckstrand’s 18th book (number one in three Amazon categories) shows how a child with an eye for solving problems helps some hungry fish and finds a treasure. This illustrated Asian folk tale comes with ideas for businesses, finding customers and managing finances.

 

“I hope it helps bridge the gap,” Beckstrand said, “between what kids aren’t being taught and what they need to know in order to make a living. Money shouldn’t mystify.”

 

Beckstrand, winner of a 2016 International Book Award, says that earners start young — with no expectation of reward. “Doing something for nothing not only helps you feel good,” he said, “it gives you experience, a good reputation and, sometimes, money-making ideas.”

 

“Many children and adults lack confidence that only comes through experience,” said Beckstrand. “We get experience by finding and filling needs, solving problems.”

 

While he wanted to be a rock star, Beckstrand’s first job out of college was as a technical recruiter in Silicon Valley. “I got that job because I had worked some summers and semesters as a human resources assistant.”

 

Some of the people Beckstrand recruited had great ability and egos, some had no ability and great egos, but some had an idea of what they didn’t know,” he said. “The latter group had the best chances because they wanted to learn how to bring value.”

 

Beckstrand worked in high tech, sales and public policy before publishing his first book. “I did get to sing professionally,” he said, “even if our band was basically a wedding band. The point is, by trying lots of things I learned what I like and developed skills that help in any industry.”

 

“Maybe you don’t get that Fortune 500 job,” Beckstrand said, “maybe, while you’re serving someone in need, you get an idea the turns into the next Uber or Amazon, only it’s your company.”

 

After a couple of books through other publishers, Beckstrand now runs Premio Publishing in Midvale, Utah. They specialize in multicultural mysteries, biographies and language books for families. “They’re not about race or ethnicity,” said Beckstrand. “They simply happen to have characters of color.” They have received awards and raves from national publications like School Library Journal, Kirkus Reviews, Horn Book’s blog and ForeWord Reviews.

 

Even after getting a master’s degree, Beckstrand noted that none of his courses taught earning or managing money. He says his most valuable education has come from running a business and living abroad. He has included tips he has learned in “The Bridge of the Golden Wood,” written in dyslexic-friendly font and available in hard cover (pre-order), soft cover and ebook (free thru July 23 on Kindle) via major distributors and PremioBooks.com.

Beckstrand will contrast traditional with digital or self-publishing on Thursday, June 29 at 7 p.m. at the Kearns Library, 5350 S. 4220 West in Salt Lake City.

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Anna’s Prayer Re-released

Almost ten years ago, I was getting ready for my wedding (which I, ultimately, didn’t attend). A publisher approached me about writing a non-fiction story about an immigrant child. I told them I had such a story in my family history. Former LDS Relief Society General President Bonnie Parkin had, in a General Conference talk, told the story of my Great-great Aunt Anna, who immigrated from Sweden as a child—without her parents. I had more details in my Great Grandmother Ida’s journal.

I contacted Sister Parkin and asked if we could collaborate. While she had other priorities on her plate, she sent me copies of Anna Matilda Anderson’s journal (Anna is her husband’s grandmother) and told me I could use it as I pleased.

It was fun to compare my great grandmother’s perspective to her sister’s. Each had her own miraculous experience in her youth, which bolstered their new-found faith. Each had frightening experiences traveling without parents—separating mid-journey to live in different states.

BYU illustration graduate Shari Griffiths was asked to illustrate the story once it was complete. While Shari and I each got painful educations in the publishing process, she did an outstanding job on the art.

The result was Anna’s Prayer, the true story of 10-year-old Anna, who arrived alone in Salt Lake City—not knowing anyone and unable to speak English. Alone in the train station in the middle of the night she prayed for someone who could speak Swedish to come to her aid. The answer to her prayer went beyond what she could have hoped.

The book was well received and sold out in some local Costco stores. After a few years, publishing rights to Anna’s Prayer reverted to me and illustration rights to Shari (who now has several active children—and no desire to illustrate). This year, I purchased rights to the artwork and, finally, have re-released Anna’s Prayer in more affordable, paperback and ebook versions. I’m now working on my great grandmother’s story—as a prequel to Anna’s. I’m so excited to tell this—also true—story to the world! Here are some links to Anna’s Prayer: http://gozobooks.com/annas-prayer.php       http://tinyurl.com/zgnb5ka

STEM Books Spark Curiosity

stembooksmAstronomy, entomology, awards and wit

 

MIDVALE, Utah, Oct. 12, 2016 – Three multicultural books teach astronomy, entomology, zoology (and Spanish) — but kids would never know it from the mysteries, activities and giggles.

Cover contest winner “Butterfly Blink: A Book Without Words” is a new picture book fantasy that helps children (ages 2 – 6) cement vocabulary as they describe the monarch from caterpillar to chrysalis to butterfly. Blink — and they multiply! The e-book version is free this month and includes habitat conservation information for all ages.

“Bright Star, Night Star: An Astronomy Story” (also a cover design winner) is a children’s book that accompanies an American Indian child in finding constellations, stars and other heavenly bodies. It exposes children (4 – 8) to the starry skies, Monument Valley, and a little space science. It is available in hard or soft cover — or as an e-book.

“She Doesn’t Want the Worms – Ella no quiere los gusanos: A Mystery” was named in the top 10 best books of 2011 by “ForeWord Reviews Magazine.” It is an educational activity book about a bi-racial girl who responds to some unusual animal gifts — that happen to be alive — and includes full text and a pronunciation guide in both English and Spanish. Kids (3 and up) or language learners can find and count insects, reptiles, a cat, and a bat. Get in Spanish-only, English-only, or bilingual versions as an e-book or in paperback.

The best-selling author of these nature books, Karl Beckstrand, has 17 multicultural books and more than 45 e-book titles – all family friendly. Beckstrand finds that Science, Technology, Engineering and Math (STEM) books can entertain while they educate (STEAM books include the arts). Raised in San Jose, Calif., he will present on publishing entertaining literature Tues. Nov. 1 at 6:30 p.m. in the Weber County Library 2039 W. 4000 South, Roy, Utah and Sat. Nov. 5 from 1 – 4 p.m. at the Viridian Center 8030 S. 1825 West, West Jordan, Utah.

Award-winning Premio Publishing & Gozo Books’ STEM books capture attention, create repeat readers and are nationally lauded (ForeWord Reviews, Horn Book blog, School Library Journal, Kirkus Reviews). Not about ethnic or racial diversity, they simply feature black, white, Asian, Hispanic, Pacific Islander and mixed-race characters. Find them at PremioBooks.com, online and at select retailers.

Publisher Interview via Twitter

Yesterday, I was interviewed on Twitter by Profnet–a media company with enough pull to get my photo up in Times Square. Here’s the transcript:

Profnet: Can you please tell us about your background? I was raised in paradise (San Jose/Silicon Valley) —the perfect climate, much like Valparaiso (Chile, where I lived for two years [LDS mission]). I have a bachelor’s in journalism (never planned to be a reporter) and a master’s in International relations. I teach media at a state college in Utah, and am an arts/media junkie (music, art, films, books, theater—oh, and history!)

How did you begin your writing career and have you primarily focused on children’s stories since then? This was a complete accident because I hated writing (and reading) as a kid. While I should have been doing homework in college, I would get ambushed by ideas for kid’s books and write them—thinking I’d get published when I retired from a “real” job. I joined a writer’s group and met a gentleman who wanted to publish one of my manuscripts. Unfortunately, he died the day we were to print. I got a crash course in publishing/marketing. One other publisher asked me to write a true story about an immigrant child. I knew about a girl in my family history who had arrived here alone, not knowing English. I found the account—and then got hooked on family history. Now I’m writing other true immigration stories. I have ideas for novels—but only one is published so far.

What’s the first thing a writer with an idea for a children’s story should do (besides write it)?  Hire a professional editor (even for kid’s books). They are affordable and will save you grief/help you stand out!

Karl, Where do you get your ideas and where can other writers find inspiration?  This is a hot button (for someone who works in perhaps THE most competitive genre). If you’re not constantly hit with ideas, then “I’d like to write a children’s book” is probably not justification for entering the field. My desk is covered with folders and papers filled with ideas: things people say, scenarios that explode in my mind, phrases that have a fun meter … I may never get them all published.

How can a writer find and work with illustrators? Should a children’s book be illustrated when you submit a manuscript?  Only get an illustrator if you self-publish (which I recommend). Otherwise, find a good children’s lit agent and let the publisher match your work to an artist. I find illustrators through networking (LinkedIn writer/illustrator’s groups, alumni groups, people whose work I’ve seen and fallen for—I just persuaded a genius artist I’ve been stalking for years to do one of my books!)

Once you have your book written, how do you find a publisher?  You must be unafraid to communicate (phone, mail, email, social media, in person) and you must be unrelenting (but get an editor before you drive agents/publishers crazy—which you will. The idea is that when they finally look at your stuff, it’s wonderful).

How is the process different with books for children and families compared to books for adults?  I try to write to entertain adults–regardless of the target age. Adults are the ones who will buy the book. I don’t want them to cringe when a kid asks them to read a Karl Beckstrand book; I want them to get the nuances and humor that the child may not get. I want the parent/teacher/librarian to stay awake and read my books even when they are alone!

Do you prefer having your books published by a publishing house or do you prefer self-publishing? What are the pros and cons of each?  After learning so much from publishers (learning isn’t always a good experience) I realized that I would rather control content, MARKETING, and revenues. Publishers make lots of promises, but the author is—really—always the engine for sales, even if a large publisher promises the moon. I don’t like spending 50% of my time marketing, but I would have to do it even with Penguin-Random House. Publishers used to have distributors in their pocket; now most anyone can access distributors.

Once you have your book published, how do you market it, and does it make a difference whether it’s self-published or not?  No big difference: you post it on social media; do giveaways on Goodreads, bookbub, Authorsden, Librarything (give it in exchange for a sincere online review—these are important); send press releases—call the media afterward about being a guest/interview subject; if you self-publish, Amazon’s Createspace.com can get you in with major distributors (but you must still contact distributors to truly get your work to booksellers). I don’t usually pursue book signings for two reasons: Bookstores are not the best place to stand out; and, unless you have a large following in a particular city (which you might) you won’t sell a lot of books. Presentations to groups/schools are great.

What are the biggest challenges in the publishing process?  Getting reviews/getting your book noticed.

Can you tell us about your latest novel?  It’s Young Adult suspense set in the Nevada silver rush: To Swallow the Earth. It won a 2016 International Book Award (also a Laramie finalist). I inherited the manuscript from someone who grew up exploring the Sierra Nevada Mountains on horseback nearly a hundred years ago. My challenge was to develop the characters while preserving the action and authentic language. It’s about a man and a woman who clash in a land scheme that leaves both unsure who to trust—and scrambling to stay alive. In addition to a tough outcast (half-Mexican, raised by Indians), there’s a gutsy heroine who’s unintimidated in the worst kinds of opposition.

Your work is racially diverse with many of your characters being of color and/or bilingual.  My stories are really not aimed at a certain audience—they’re not even about racial diversity. They are exciting/witty stories that just happen to reflect the diversity of the world in a natural way.

You speak Spanish?  Yes, my mother spoke broken Spanish to us as kids; then, living in South America made it my second language. Many of my books are bilingual with English-Spanish pronunciation guide. I’m learning German.

What are some of your future projects?  I’m working on a graphic novel, an audio book, biographies, and more kid’s books.

Where can we find your many books?  Amazon/Kindle, Nook, the major distributors (Ingram, Baker & Taylor/Follett, Brodart, BN.com, iBooks, Kobo, OverDrive, SCRIBD), and PremioBooks.com. If you email me that you’ll leave sincere comments/stars online, I’ll send you any ebook free: Karl@ PremioBooks.com.

How much of your personality and life experiences are in your writing?  My books are my life laid out in color (my food obsession has found its way into most of my works).

What is your writing schedule?  I write or research every day—usually in the morning.

Who were your early writing influences? Who or what has inspired you during your career and ignited your imagination?  When I got the measles in the third grade, my grandmother bought me a chapter book: Bicycles North: A Mystery on Wheels by Rita Ritchie. I learned that books can transport and excite. I love Shel Silverstein.

What is your favorite genre to read?  I love suspense.

Do you have a favorite comment or question from a reader?  I love it when someone says a book I wrote held them captive—or that the twists were totally unexpected.

3 Diverse Spring Books Make Learning Funny

spring booksMIDVALE, Utah, March 25, 2016 – Award-winning author Karl Beckstrand is from San Jose, California. He has 16 multicultural books and more than 40 ebook titles — all of them educational — but kids would never know it from the mysteries, activities, and giggles. Here are three new ones.

“Butterfly Blink: A Book Without Words” is a picture book fantasy that helps children cement vocabulary as they describe the monarch from caterpillar to chrysalis to butterfly. Blink — and they multiply. Blink — and they’re gone! (Stories Without Words series, Ages 2 – 6, 24-page, 8″x 10″, wordless picture book on habitat conservation, ISBN: 978-0692648599)

“The Dancing Flamingos of Lake Chimichanga” is a witty, pink fest with a counting activity. Zany birds with a zest for life, revel, feast and dance on the shores of a shimmering lake. (Ages 3 – 8, 350 words, 24-page, 8.5″x 8.5″, children’s book, ISBN: 978-1512161786)

“Four Spanish-English Books for Kids – Cuatro libros bilingües para niños” is a set with a pronunciation guide in both languages plus opposites, insects and finding activities. (Ages 2 & up for ESL/ELL/ELA, 8″x 10″, soft cover bilingual book with characters of color, 100 page, about 2,000 words, ISBN: 978-1505672626)

Nationally-lauded (ForeWord Reviews, Horn Book blog, School Library Journal, Kirkus Reviews) these soft cover kid’s books capture attention and create repeat readers. Not about ethnic or racial diversity, they simply feature black, white, Asian, Hispanic, and mixed-race characters–with family values like courage, sharing, and loyalty. Find them online, at PremioBooks.com and select retailers.

Children’s Literature Grows Diverse

January 27 is Multicultural Children’s Book Day when bloggers, authors and publishers unite to showcase multicultural books for kids, libraries, schools and parents. Multicultural Children’s Book Day creators, Valarie Budayr and Mia Wenjen, enlist authors in book giveaways for educators http://multiculturalchildrensbookday.com/.

Award-winning author, Karl Beckstrand is from San Jose, Calif., but he has lived in many places—including South America. He speaks Spanish and English and can grasp German, Italian, French, and Portuguese. Two companies published his early works. Since 2004 he has run Premio Publishing & Gozo Books, which features black, white, Asian, Hispanic and American Indian characters.

“Twenty of our titles have characters of color,” Beckstrand said, “including a Young Adult novel set in Nevada’s silver rush. Our newest book is ‘The Dancing Flamingos of Lake Chimichanga.’ Many of our books are bilingual with a pronunciation guide in English and Spanish.”

“My first publisher died the day we were to print my first book,” Beckstrand said. “I had to learn the ropes of publishing and marketing.” With that lesson and experience with another publisher, Beckstrand has run PremioPublishing.com for more than ten years.

Premio Publishing has earned its share of recognition. “Bright Star, Night Star: An Astronomy Story” hit number two on Amazon’s Hot New Children’s Books list and won a 2014 UP Author’s design award. “To Swallow the Earth” is a finalist for the Laramie Award. “She Doesn’t Want the Worms – Ella no quiere los gusanos” was in ForeWord Reviews Magazine’s top 10 Best Books of 2011 and featured in School Library Journal. “Crumbs on the Stairs – Migas en las escaleras” consistently ranks in Amazon’s top 10 bestselling books for ESL, large print and Spanish children’s titles. “Bad Bananas: A Story Cookbook for Kids” was praised in Horn Book’s blog, and bilingual app/book “Sounds in the House: A Mystery” was given a nod by Kirkus Reviews.

“We’re working on a graphic novel and more multicultural/multilingual books,” Beckstrand said. “‘The Bridge of the Golden Wood’ teaches children how to earn and save money. ‘Agnes’s Rescue’ is the true story of a girl who walked a thousand miles across the plains into the Rocky Mountains in blizzard conditions (much of the way without shoes). ‘Butterfly Blink’ is the second in a wordless book series.”

All published titles can be found via Amazon/Kindle, Baker & Taylor, Barnes & Noble.com/Nook, Brodart, EBSCO, Flipkart, Follett, Gardners, iBooks, Ingram, Inktera, Kobo, Library Direct, Mackin, OverDrive, Quality, SCRIBD, txtr as well as free ebooks at http://GozoBooks.com.

Multi Author Middle Grade Book Promotion!

I’m excited about this promotion because it’s geared to one of my favorite audiences: middle-grade readers! I’ve always been passionate about books written for kids ages 9 through 12. This promotion is dedicated to all readers who love and are searching for books written for middle graders. Most of the books listed here are free for the next few days. Enjoy!

Flamingos book cover

The Dancing Flamingos of Lake Chimichanga

MIDVALE, Utah, Sept. 9, 2015 — The world is pink. Pink with flamingos reveling on an imaginary lake—the creation of award-winning author Karl Beckstrand. Vivid images for the picture book The Dancing Flamingos of Lake Chimichanga were created by illustrator Ashley Sanborn.

“The story is filled with frenetic flamingos swimming, swooping, and swaying,” Beckstrand said. “I think it will make anyone smile. Kids can count the birds, dances, and foods.”

Quirky birds with a zest for life, revel, and dance on the shores of a shimmering lake. “Pink! Pink birds on a walk, pink flocks in pink socks. Diving, dipping, drinking, dripping, flying, falling, flailing, flipping. Strutting, swaying, swooping, sunning, synchronized swimming—they shimmy. It’s stunning.”

The 24-page, 8.5-inch square soft cover picture book and ebook is for ages 3 – 7 (350 words for preschool to second grade) and has online extras. Beckstrand has 15 multicultural books and more than 40 online titles, many of which feature characters of color. Most end with a twist. His nationally-lauded books can be found at Amazon/Kindle, Baker & Taylor, Barnes & Noble/ Nook, Brodart, EBSCO, Flipkart, Follett, iBooks, Ingram, Inktera, Kobo, Mackin, OverDrive, Oyster, SCRIBD, txtr, PremioBooks.com and select retailers. ISBN-13: 978-1512161786 (ebook ISBN: 978-1310478215)

Read a Book with No Words

MIDVALE, Utah, Nov. 26, 2014 — Want to help kids cement their vocabulary skills? A new book—without words—can do just that.  Polar Bear Bowler: A Story Without Words is designed to help children create their own narration to engaging, funny images. It is Karl Beckstrand’s eleventh book.

Illustrated by Ashley Sanborn of Lehi, UT, the story is about a Polar Bear that hitches a ride to Antarctica. He’s never seen penguins before; to him they look like something fun to play with. So, the fun begins. The new title has been translated into more than twenty languages.

What would you do if Old MacDonald’s animals ruined your catering business? Ma MacDonald’s response is pretty clever in Beckstrand’s twelfth book: Ma MacDonald Flees the Farm. Activities include finding and naming animals and foods (for ages 3 – 8). The 32-page, soft cover and ebook was  illustrated by Alycia Mark of Providence, UT.

True to its multicultural tradition, Premio Publishing’s books feature learning activities and characters of color. Premio’s mystery and language books, non-fiction, ebooks and app are nationally-lauded, invite family learning and together time, and often end with surprises. Premio is celebrating its tenth year.

Most titles may be found via http://www.PremioBooks.com, Baker & Taylor, Barnes & Noble/NOOK, Amazon.com/Kindle, iTunes, Follett/Title Wave, Ingram, Mackin and select booksellers.

Spooky Halloween App & Mystery Books Teach Courage

Scared of the dark? Follow a gusty pup through an interactive Halloween app: Sounds in the House! Finally, an app that reveals what’s behind many, sometimes frightening, creaks and thuds that scare young and old on dark nights. Sounds in the House is a humorous interactive story with text and audio narration in both English and Spanish, a pronunciation guide, a finding activity and–of course–sounds.

Young children and adults will enjoy the jittery puppy, created by illustrator Channing Jones, who takes action and finds he is safe and loved. “It’s about facing fear,” says author Karl Beckstrand. “Once you know what causes those squeaks and bumps, you find there’s seldom cause to be afraid,” he says. Still, it is fun to see what makes a dog—or a person—jump, given the right start.

Not that anyone needs a comprehensive list of what keeps people awake at night, but Beckstrand’s mystery book Why Juan Can’t Sleep chronicles–with hilarity–every possible cause for insomnia. A finalist for a Utah Book Award this year, the newest edition in the Mini-mysteries for Minors series has finding activities and illustrations by Spanish artist Luis Sanz that grab readers and aid comprehension. From wild dreams to noisy neighbors, crazy critters and too much Chinese food, Beckstrand makes sure adults and kids are entertained at Halloween or any bedtime.

Beckstrand’s mysteries feature characters of color and usually end with a twist. They have been lauded by the Horn Book blog, ForeWord Reviews, Kirkus, and School Library Journal. Many are available in English-only, Spanish-only, and bilingual versions–with full text and pronunciation guide in both languages–and as e-books (for ages 4 – 10).

Other mysteries include: She Doesn’t Want the Worms – Ella no quiere los gusanos, Crumbs on the Stairs – Migas en las escaleras. Sounds in the House may be heard in any home. Ask for the app or mystery books at: Sam Weller, King’s English, Premiobooks.com, Ingram, Baker & Taylor, Amazon/Kindle, Barnes & Noble/Nook, Brodart, Follett, Ingram,  EBSCO, Qualtiy Books, Premiobooks.com, Custamizabooks.com, Android and iTunes stores and libraries nationwide. The Sounds in the House app is compatible with iPad, iPhone, iPod Touch, Android Tablets and phones, Kindle Fire, PC/Windows and Mac.

¿Alguna vez, has oído en tu casa ruidos que te asustan? ¿De dónde vienen esos chirridos y golpes? Te encantará descubrirlo. No hay nada que temer; Sounds in the House – Sonidos en la casa es una aplicación chistoso que explica las causas de esos sonidos espantosos. Este Halloween, aprenda sobre el temor, el valor y la amistad — con un perrito bravo. Un misterio divertido para toda la familia (2 años y arriba), incluye una guía de pronunciación en inglés y español, un actividad de búsqueda, dibujos vividos para ayudar con el vocabulario — y sonidos. La aplicación es compatible con iPad, iPhone, iPod Touch, Android Tablets y telefonos, Kindle Fire, PC/Windows y Mac, y viene gratis con la compra de cualquier libro misterio por Premio (via Amazon, Baker & Taylor, Brodart, Follett Library Resources/BWI Title Wave, Ingram, Barnes & Noble/Nook, EBSCO, Premiobooks.com, Sam Weller’s.) La aplicación puede ser comprado en Custamizabooks.com, Amazon/Kindle, Android y iTunes.