How Many??

I’ve finished creating my 2020 multicultural children’s books catalog. I really thought I’d been a slacker in 2019, but—HOLY GUACAMOLE—turns out, I created 17 new products this year (for a total of 130 since 2004)!

Publishing sure has changed! It used to be that getting books to readers required the vast resources of a major publishing house. Today, technology has almost leveled the playing field. While I currently reside and work in (practically) unheard of Midvale, Utah, my books are found as far away as the Philippines and Africa.

The big publishers still have muscle behind their promos. But, with 15 years’ experience, I’ve managed to not only survive in (perhaps) the most competitive genre, I’ve carved out a nice multicultural niche with distribution on par with the book publishing giants. Even top reviewers, like Kirkus, Publisher’s Weekly, and School Library Journal have voiced approval.

Some new products are Spanish/bilingual picture books with pronunciation guide; many are hard cover editions of previous titles. I’m especially pleased with the audiobook release of my western novel, To Swallow the Earth, which won an International Book Award.

So how do I get my books noticed? I’ve considered bribery (but I have some standards). Really, it’s persistence. After ensuring I had quality, professionally edited products, I hounded the major wholesalers used by New York publishers—and got signed contracts for global distribution. My books even found their way onto Walmart’s and Target’s web sites (and I’m not sure how that happened).

It is not as simple as signing with a big distributor. It’s always work. You always have to find ways to make a kid’s book funny, to stand out to parents, teachers, and librarians. My target audience is always aging out. I constantly have to publicize to new readers. My company, Premio Publishing & Gozo Books, has also donated hundreds of books to needy kids around the world.

Inclusion is actually critical to success. My children’s books feature black, white, Hispanic, American Indian, Islander, and Asian characters. I grew up in a cosmopolitan part of the country; I speak Spanish and am learning German. My books simply reflect the world as I know it. These diverse kid’s books also have twists and online secrets.

It is time well spent. It’s always a thrill when a library system or school district includes your books. Amazon sales don’t hurt either. I’ve started using Amazon ads and sales there have doubled.

Funny Mysteries *One Free* & Halloween Costume Ideas

It seems I’m not alone in having trouble sleeping. As a child I experienced frightening bumps in the night—and an active imagination. Some of my experiences were comical (or, at least, became comical with the passage of time) like being too exhausted to sleep, mosquitoes that buzz the ear before dining, creaking pipes, and bizarre or bad dreams.

Lately I’m kept awake more from restless legs or an overactive brain. The worst thing for sleep is forgetting to silence or turn off my phone. Regardless of age, people can identify with pesky things that keep a person awake at night.

Many of my experiences found their way into a Mini-mysteries for Minors picture book series. My very first book was Sounds in the House: A Mystery about a scaredy-cat dog comically freaking out over nothing (people do this too). After it was made into a Spanish-English app, Kirkus Reviews said it was “suspenseful without ever getting too intense for younger readers.”

Other mysteries followed: Crumbs on the Stairs – Migas en las escaleras: A Mystery (English-Spanish—8,000 in circulation); She Doesn’t Want the Worms – Ella no quiere los gusanos, named in the top 10 “Best Books” of 2011 by ForeWord Reviews and featured in School Library Journal; and Why Juan Can’t Sleep—free now on Kindle. Only mildly spooky, these tales are family friendly. I can’t guarantee they’ll help anyone sleep; laughs don’t usually promote that.

My latest children’s book, Great Cape o’ Colors – Capa de colores, isn’t a mystery; but it gives lots of great Halloween costume ideas for all ages: a judge, a professor, a wizard, a space ranger, superheroes, acrobats, a musketeer, a monk, a magician, a wrestler—among others. It’s child safe, multicultural, and free for Kindle Unlimited users.

Most of these are bilingual books with pronunciation guide. I try to always include characters of color, tame twists, and fun activities in my kid’s books. I hope your family gets a kick out of them—and perhaps some fun costume ideas.

A final warning: If, like me, you still struggle to sleep, don’t listen to Coast to Coast radio or the Mystery Theater before hitting the pillow!